Diverse Customer Shoutout : Sainsbury's 'Signsbury's'




We are celebrating Sainsbury’s very first sign language supermarket in Bath, UK. The supermarket chain is also celebrating being 150 years old by equipping their employees with British Sign Language skills and spending 150 days doing things with their local community. Here is a perfect example of inclusion action because small nudges don't add up to meaningful outcomes!!! We salute Sainsbury for it: Signsbury's 👏

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