Thank you for your interest in Diverse Customer! Here is a little introduction. I'm a multi-award-winning Diversity & Inclusion proponent, retained executive search professional hiring the world's best & most competent diverse talent, globally 🌎

I address any differences that make a difference in the workplace magnifying the employer brand + ensuring my clients walk the talk on both the business + commitment to inclusion and diversity.
I work as an external consultant guiding inclusive organizations to institutionalize content as a core engine of their diversity communications & marketing strategy, through integrated digital, inclusive outreach, social strategies that tie in together.

A blogger & storyteller at heart with a keen sense for what makes compelling stories within the purview of inclusion and diversity. 

Guiding inclusive brands gain attention, market, diverse customers, and talent through a consultative approach to selling diversity products, inclusion tools, and related services. I have a deep knowledge of the buyer's persona since I work in a diverse customer's space as they see me as a peer and not as a marketer. This is one of the reasons why sellers that have walked a mile in the buyer's shoes can so much more quickly and easily relate to prospects and customers and this is the ability that helps me deliver on all my diversity projects & program, time, and again.

At the intersection of being a creative storyteller, talent, and content curator, I ensure accelerated levels of internal & external engagement and create means to achieve it resulting in positive outcomes, delivering exceptional client service, and building lifelong relations. I have been fortunate to have worked on assignments from recruiting, learning in addition to positively impacting employees' journey from onboarding to exit, and a customer's journey from concept to consumer. Designing distinctive experiences and bringing alive the organization, its values, culture in every employee, and customer interaction to make that emotional connection and a renewed sense of belonging and purpose which ensures maintaining the equilibrium of the diversity-centered employee-customer ecosystem.

I partner and promote diversity of markets, ideas, solutions & experiences in driving the need for inclusion as a must-have business capability. An important aspect of my job also revolves around developing and implementing community development strategies that help strengthen the capacity of individuals and communities both at the workplace and outside of it.

I support organizations and individuals who have a strong drive for social entrepreneurship and are using innovative means through products and services that have a positive and progressive social and environmental impact.  Still Curious? Know more about me: Amit Anand


What does Diverse Customer (DC) actually do and what's usually the process like?


*Diversity Communications - Internal & External.
*Diversity Recruitment & Talent Strategy.
*Engaging Diversity Influencers and Diversity Role Models.
*Offering a niche NATIVE ADVERTORIAL & AMPLIFYING platform for Diversity outreach.
*Develop a Diversity Network Outreach for Diversity Forums, Job Portals, and Events to reach out to Diversity Networks and Professionals and intended audience. 

This isn't an exhaustive list of our services. 
Email: diversecustomer@gmail.com to know more.

I. Diversity Content Management by generating distinctive story ideas by developing a deep network of sources and knowing where to look for data that identifies business opportunities. As Diversity Content experts, we deliver our client's diversity vision to create a better-informed audience - both diverse talent and customers through meaningful storytelling that embraces transparency, authenticity, and diversity of perspectives. 

II. Hiring Chief Diversity Officers and Diversity & Inclusion professionals for global companies in IT, Hitech, Internet & eCommerce, Retail, Luxury, and FMCG.

III. Setting up D&I Action Plan: Creating up a comprehensive diversity program from scratch to support a multi-cultural organization to achieve its diversity goals. 

IV. Championing Diversity & Inclusion, standing for clear and strong purpose + enhancing brand reputation with inclusive brand marketing, diversity events, engaging ERGs & advertising campaigns targetting specific demographics/cohorts, helping brands to feature in Top Diversity indices.

In addition to hiring diversity professionals, our clients also get the benefits of value adds that we offer as part of our 360° solutions:

a. Conduct Diversity Talent audits and identify gaps in recruiting strategy.

b. Design recruiting policies and deliverables, that enable our clients to develop an articulated hiring strategy for inclusion so that the workplace is not only attractive to diverse talent but also welcoming and nurturing to develop the diverse talent become successful. Our diversity programming aims at ensuring improved financial performance along with a sense of belonging and a workforce that reflects its customers. 

c. Enable brands/organizations to communicate with inclusive content, messaging, and communication strategy so that they can break into new markets, expand their business and product portfolio that reflects the diversity of their customers.

d. Partner with the Talent, C-Suite, Hiring Managers, Heads of Diversity & Inclusion to understand the D&I goals, develop talent acquisition and diversity plan with a core focus on hiring and devising specific actions to ensure a build-up of a healthy diverse talent pipeline, retaining, engaging top diverse talent, aligning diversity & inclusion strategy with business strategy. 

e. Kickstart a plan for inclusion by integrating the underlying nuances of the organizational behavior and other aspects of core HR.

f. Curate new ways of integrated-working. And,

g. Provide training for Diversity Recruitment to internal recruiting and hiring teams.

h. Organize diversity events (like Women in Tech Series as an example, BAME Professional Network, etc. ) and collaborate with diverse supplier networks and forums like Women's Business Enterprise National Council (WBENC), National Minority Supplier Development Council to drive global inclusion and supplier diversity campaigns for the employer and customer branding building alliances with Non-Profits, Forums and inclusion-driven events like the London Pride/ Back History Month as an example and weave our client's diversity story into their brand.  

i. Build strong relationships with networks, communities, equality standards and campaigns (GEEIS, Stonewall, LGBT Foundation, The Human Rights Campaign, The 30% Club, BAME Foundation, The Race Equality Foundation, European Foundation of Human Rights, Sustainable Brands, Corporate Equality Award, Institutions dedicated to addressing climate change, etc.) Our founder's vast network enables him to partner with Government and non-government public policy bodies, leveraging best practices and networks of national and international global foundations like Bill & Melinda Gates Foundation, Tata Trusts, Global India Fund, Department of International Development, India Sanitation Coalition, etc. and with his knowledge of a range of Diversity/Corporate Social Responsibility Benchmarks and Indices including Global Diversity Rankings, Best CSR Reputations, Stonewall's WEI, The Corporate Philanthropy, the Best Employers for Race Survey, the Times Top 50 Employers for Women and the Social Mobility Index, etc., British LGBT Awards, etc. 

Diversity recruiting and developing diverse talent is one of the key presuppositions of our success in managing inclusion as a stand-by solution to create the best bottom line for our clients and become the leading talent and employer-branding specialists within the D&I space.

DC also acts as an "Advisory" for start-ups in Social Development, Social Entrepreneurship, Sustainability, and Social Mobility space bridging the gap between Start-Ups & Investors, VC & PE firms forging long-term alliances with Accelerators & Incubators. 

Amit in his current capacity is also focused on helping philanthropists, social entrepreneurs, and changemakers increase their impact by enabling them to connect to purpose, build trust, and collaborate with others. He has also been part of fundraising teams and helped raise capital for social enterprises (LGBTQ+ Skill Development & Work Empowerment Programmes) through many fundraising initiatives.

Email Amit to know more > 

Also, check-Us-Out-On:

Twitter 1 and Twitter 2


Editor, Amit Anand conferred with the GLOBAL EXCELLENCE AWARD (VF &E) 2020-2021🏆 for amplifying, promoting & advocating LGBTQIA+ Representation in Beauty and Fashion Pageants.

Editor, Amit Anand conferred with the NATIONAL ICON AWARD  (VF&E) 2018🏆 for his contribution to amplifying Diversity, Inclusion, and Equality and increasing visibility of diverse talent in organizations.